BIO

Stephan Ritter is a Director at Deloitte Consulting and a leading voice in Agentic Commerce transformation, specializing in the intersection of AI, customer experience, and loyalty. With over two decades of experience spanning consulting, digital agencies, and global client leadership roles, he has worked with major brands such as IKEA, Deutsche Telekom, Nestlé, and Hugo Boss to drive large-scale commerce and CX transformation. At Deloitte, Stephan focuses on helping enterprises become “agent-ready” by integrating AI-driven commerce infrastructures, machine-readable data strategies, and next-generation loyalty models. A recognized thought leader, he actively contributes to shaping industry perspectives on open commerce protocols, agent ecosystems, and the future of AI-driven customer journeys.