Eline Sijtsma-van Aken is the Chief Digital Officer and Co-Owner of RIFF Digital Engagement, where she leads the company’s mission to create customer experiences that perfectly balance technological innovation with human empathy. With more than 15 years of experience in digital transformation and customer engagement, Eline helps enterprises deliver premium, human-centered service across all channels. Guided by RIFF’s motto “Be Digital, Stay Human,” she combines deep digital expertise with a passion for authentic connection - empowering organizations to transform complex customer contact into meaningful relationships.